Don’t worry about what everybody else is doing. Pack mentality works great when the pack is thriving, but it’s a terrible idea if you’re a lemming (yes, I know the cliff thing is a myth).
If you go your own route, you get to define your own niche, your own audience, and you get to be the best news product in the world for them. Politico rocks the national political scene, and they’re thriving because of it.
The best thing you can do right now is something nobody else is doing.


{ 2 comments… read them below or add one }
Jason, you must be reading Hugh Macleod’s “Ignore Everybody and 39 Other Keys to Creativity.”
Heh, I’m actually not, but I should be!