Comments on: The wrong survey questions http://eatsleeppublish.com/the-wrong-survey-questions/ Thoughts on the future of publishing Thu, 26 May 2011 22:44:01 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: A pergunta errada do jornal certo « Webmanario http://eatsleeppublish.com/the-wrong-survey-questions/comment-page-1/#comment-2526 A pergunta errada do jornal certo « Webmanario Mon, 13 Jul 2009 13:01:06 +0000 http://eatsleeppublish.com/?p=2155#comment-2526 [...] 13, 2009 · Deixe um comentário Jason Preston, no sempre bacana Eat Sleep Publish, nos conta de uma pesquisa do New York Times com seus assinantes da edição impressa na qual pergunta, entre outras coisas, “que tal [...] [...] 13, 2009 · Deixe um comentário Jason Preston, no sempre bacana Eat Sleep Publish, nos conta de uma pesquisa do New York Times com seus assinantes da edição impressa na qual pergunta, entre outras coisas, “que tal [...]

]]> By: Johan Lange http://eatsleeppublish.com/the-wrong-survey-questions/comment-page-1/#comment-2521 Johan Lange Sat, 11 Jul 2009 13:18:00 +0000 http://eatsleeppublish.com/?p=2155#comment-2521 There are a lot of things to be said in these areas - paid content as well as questionnaires. First of all - how can you answer questions on subjects and services not yet tried by the respondent? Secondly - we tend to answer one thing - and do another - there's a lot of US research on this Third - we tend to ask questions from our own perspective, like most quizes say more about its creator than the respondent. More 2 follow in this matter! ;-) Thanks! Johan There are a lot of things to be said in these areas – paid content as well as questionnaires.
First of all – how can you answer questions on subjects and services not yet tried by the respondent?
Secondly – we tend to answer one thing – and do another – there’s a lot of US research on this
Third – we tend to ask questions from our own perspective, like most quizes say more about its creator than the respondent.

More 2 follow in this matter! ;-)
Thanks!
Johan

]]> By: Teach_J http://eatsleeppublish.com/the-wrong-survey-questions/comment-page-1/#comment-2518 Teach_J Fri, 10 Jul 2009 19:31:31 +0000 http://eatsleeppublish.com/?p=2155#comment-2518 I would never be willing to pay to read the NYT online, but I often read articles from the NYT. I don't live in New York, or even on the east coast. So, the NYT would lose thousands of readers like me, who may only visit once or twice a week, but make up millions of web hits monthly. I can't justify paying, even a small amount for content at the dozen or so web based news sites I visit. I just don't visit them often enough to pay. Now, if you could put all those eggs - every newspaper web site in America - in one basket for $5-10 a month. I might find that valuable. And if you gave it to me for free if I subscribed to the local print paper daily, now you've really got a deal. I would never be willing to pay to read the NYT online, but I often read articles from the NYT. I don’t live in New York, or even on the east coast. So, the NYT would lose thousands of readers like me, who may only visit once or twice a week, but make up millions of web hits monthly. I can’t justify paying, even a small amount for content at the dozen or so web based news sites I visit. I just don’t visit them often enough to pay. Now, if you could put all those eggs – every newspaper web site in America – in one basket for $5-10 a month. I might find that valuable. And if you gave it to me for free if I subscribed to the local print paper daily, now you’ve really got a deal.

]]>